Beyond a store of your services, your website is a tool that handles the entire client journey, from first click to paid booking.<\/p>\n\n\n\n
With Paperbell, you can:<\/p>\n\n\n\n
- \n
- Launch a professional website instantly, with your branding and packages.<\/li>\n\n\n\n
- Take payments online (one-off, subscriptions, or payment plans).<\/li>\n\n\n\n
- Automated contract signing before work begins.<\/li>\n\n\n\n
- Manage bookings with an integrated calendar.<\/li>\n\n\n\n
- Keep all client information, communications, and appointments in one place.<\/li>\n\n\n\n
- Update your services or pricing in a few clicks. No developer needed.<\/li>\n<\/ul>\n\n\n\n
This means your site works 24\/7 to attract, book, and onboard new clients, while you focus on coaching instead of tinkering with web builders.<\/p>\n\n\n\n
How to Create a Paperbell Coaching Website<\/h2>\n\n\n\n
Setting up a coaching website with Paperbell is simple, fast, and requires no tech expertise\u2014perfect for coaches who want a beautiful site without the hassle.<\/p>\n\n\n\n
Unlike using templates or piecing together different tools, Paperbell gives you a ready-made website with everything built in, like scheduling, payments, client messaging, and more.<\/p>\n\n\n\n
Plus, it\u2019s designed to work with your social media, so you can convert followers into clients from Instagram, TikTok, or Facebook.<\/p>\n\n\n\n
Here are some key sections of an easily customizable coaching website set up with Paperbell<\/a>.<\/p>\n\n\n\n
Your Hero Section<\/h3>\n\n\n\n
The hero section introduces you and your coaching services<\/a> with a professional, modern design. This is where potential clients get a sense of who you are and what makes your coaching unique.<\/p>\n\n\n\n
Packages<\/h3>\n\n\n\n
Below your introduction, you can display various coaching packages<\/a> clients can choose from.<\/p>\n\n\n\n
![\"life](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/life-coaching-websites-Paperbell-packages-1024x554.png\")
<\/figure>\n\n\n\nThis section will lead them to individual subpages to learn more about what each entails.<\/p>\n\n\n\n
Testimonials<\/h3>\n\n\n\n
Build credibility with testimonials from past clients. This section highlights your impact and success, helping potential clients feel confident about working with you.<\/p>\n\n\n\n
Call to Action<\/h3>\n\n\n\n
Encourage visitors to take the next step with a clear call to action, guiding them to book a session and start their coaching journey with you.<\/p>\n\n\n\n
![\"life](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/life-coaching-websites-Paperbell-call-to-action-1024x174.png\")
<\/figure>\n\n\n\nFAQ<\/h3>\n\n\n\n
Address common questions upfront about your specialty, schedule, pricing, and how clients can get started with you. This helps them feel more informed and confident before reaching out.<\/p>\n\n\n\n
Email Sign-Ups<\/h3>\n\n\n\n
Paperbell\u2019s built-in email opt-in lets you collect addresses from potential clients right on your main page. Once visitors enter their information to join your mailing list, their addresses will be stored in your Paperbell account.<\/p>\n\n\n\n
![\"life](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/life-coaching-websites-Paperbell-email-1024x357.png\")
<\/figure>\n\n\n\nYou can then download the list anytime and import it into your preferred email marketing<\/a> platform to send newsletters, updates, or other communications.<\/p>\n\n\n\n
Your Booking Page<\/h3>\n\n\n\n
Streamline your onboarding process with a fully integrated booking page where clients can schedule their first discovery session<\/a> and share their details with you.<\/p>\n\n\n\n
![\"life](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/life-coaching-websites-Paperbell-booking-1024x472.png\")
<\/figure>\n\n\n\nWhen they are ready to sign up for your paid offers, they can complete their payments and sign their contract the same way, without you having to lift a finger.<\/p>\n\n\n\n
The Best Life Coaching Websites<\/h2>\n\n\n\n
If you\u2019d rather build your own site from scratch, it\u2019s worth studying what works. The best life coaching websites combine engaging visuals, clear branding, intuitive navigation, and compelling copy.<\/p>\n\n\n\n
Here are some great examples to inspire your design and content choices.<\/p>\n\n\n\n
1. Preston Smiles<\/h3>\n\n\n\n
![\"preston](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/preston-smiles-1024x442.png\")
<\/figure>\n\n\n\nPreston Smiles<\/a> establishes a personal connection and credibility early on. He does this by using branded images of himself, an \u201cas seen in\u201d section, and a bio, all strategically placed upfront in the homepage design.<\/p>\n\n\n\n
2. Cortney McDermott<\/h3>\n\n\n\n
![\"courtney\"](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/courtney.png\")
<\/figure>\n\n\n\nCortney McDermott<\/a> has a beautiful, simple, and intuitive website. The first thing people see when they land on your page is key, and Cortney\u2019s immediately draws you in to keep exploring.<\/p>\n\n\n\n
The navigation and flow of the site feel effortless, her branding video quickly shows she is an engaging speaker, and the list of organizations below backs up her expertise.<\/p>\n\n\n\n
Using video (such as an \u201cabout me\u201d or explainer video<\/a>) is great for increasing time spent on the page too. This helps you improve your ranking in search, as it signals to the likes of Google that people are more interested in your website than your competitors.<\/p>\n\n\n\n
3. Stratejoy<\/h3>\n\n\n\n
![\"stratejoy\"](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/stratejoy.png\")
<\/figure>\n\n\n\nWith Stratejoy<\/a>, Molly Mahar takes a clever approach to her business by building on community and togetherness. Reading her website makes you feel like you\u2019re about to join an awesome group of women on their journey.<\/p>\n\n\n\n
Her site, like the others, is very easy to navigate. Plus, it\u2019s crystal clear right away what services she offers.<\/p>\n\n\n\n
Great branding on a life coaching website ties everything together. On Stratejoy, you see an element of joy throughout Molly\u2019s brand name, photography, and design. The more cohesive your brand elements are, the quicker your audience understands what you, as a coach, are all about.<\/p>\n\n\n\n
4. Marie Forleo<\/h3>\n\n\n\n
![\"marie](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/marie-forleo.png\")
<\/figure>\n\n\n\nMarie Forleo<\/a> is a leader in the industry with a huge following on YouTube. As co-creators of her B-School<\/a>, we (along with the likes of Oprah) have always been fans. She does an amazing job positioning herself as a life and business coach<\/a>.<\/p>\n\n\n\n
Marie is a master video creator. Her hero image is a clip of her beaming at you, and she also repurposes her video content on her blog, which can be powerful in boosting SEO<\/a>.<\/p>\n\n\n\n
5. Melissa Ambrosini<\/h3>\n\n\n\n
![\"melissa](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/melissa-website.png\")
<\/figure>\n\n\n\nYour website can be a powerful gateway to establishing a deeper connection and educating your audience. You can do this by linking to your guides, podcasts, books, and social platforms.<\/p>\n\n\n\n
One thing Melissa Ambrosini<\/a>\u2019s site does well is integrating Facebook Messenger. Since the app can be automated, you can use it to increase inquiries for your business without being available 24\/7.<\/p>\n\n\n\n
6. Craig White<\/h3>\n\n\n\n
![\"craig\"](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/craig.png\")
<\/figure>\n\n\n\nCraig White<\/a>\u2019s homepage is highly relatable for his audience. It builds a connection while clearly laying out his services and upcoming events.<\/p>\n\n\n\n
His website colors and copy create cohesion (\u201cempowering you to reclaim your gold\u201d) and come together in an aesthetic design tailored to his target clients.<\/p>\n\n\n\n
Reading his introduction, you instantly get who Craig serves and what problems he solves for the people he\u2019s working with. He even voices their frustrations with \u201cI\u201d statements, drawing them closer.<\/p>\n\n\n\n
7. Denise Duffield<\/h3>\n\n\n\n
![\"life](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/life-coaching-websites-Denise-Duffield-Thomas-1024x479.png\")
<\/figure>\n\n\n\nDenise Duffield-Thomas<\/a> has a clear niche: She\u2019s a money mindset coach<\/a> for women entrepreneurs. If you have a specific niche, make sure it\u2019s obvious from the second visitors land on your website.<\/p>\n\n\n\n
Another strong aspect of her site is the easy navigation that works like a charm on mobile too. It guides the visitor from one section to another without overloading them with information.<\/p>\n\n\n\n
8. Maggie Edwards<\/h3>\n\n\n\n
![\"maggie\"](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/maggie.png\")
<\/figure>\n\n\n\nThe hero section of Maggie Edwards\u2019 website<\/a> pulls you in immediately, but its standout feature is how Maggie presents her services. She created a secondary menu to hide information she wants readily available but isn\u2019t crucial to the typical website visitor taking a desired action.<\/p>\n\n\n\n
Ultimately, the key is to keep the information on your site easy to understand and concise while gradually conveying everything clients need to know to work with you.<\/p>\n\n\n\n
9. Ajit Nawalkha<\/h3>\n\n\n\n
![\"life](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/life-coaching-websites-Ajit-1024x501.png\")
<\/figure>\n\n\n\nAjit Nawalkha<\/a>\u2019s homepage opens with personality: \u201cYes, that Ajit. The one with the hat.\u201d <\/em>It\u2019s instantly human and approachable, setting the stage for connection.<\/p>\n\n\n\n
He then invites you into his world, focusing on mindset, wealth, business, and joy as the four core areas he transforms, and pushes the idea that coaching is the \u201csecret sauce\u201d to getting unstuck.<\/p>\n\n\n\n
He supports that vision with credibility, mentioning working with over 3,000 clients, training 15,000+ other coaches, and collaborating with elite personalities. All while emphasizing his true passion: helping everyday people create meaningful change. It\u2019s an effective blend of warmth and authority.<\/p>\n\n\n\n
10. Stacey Boehman<\/h3>\n\n\n\n
![\"stacey\"](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/stacey-1024x451.png\")
<\/figure>\n\n\n\nStacey Boehman<\/a>\u2019s branding is bold and unapologetic, reflecting her coaching style. Her site features a clean design that focuses on her niche, helping coaches build successful businesses.<\/p>\n\n\n\n
Stacey uses strong, motivational language that speaks directly to her target audience, accompanied by professional images that convey confidence and authority.<\/p>\n\n\n\n
She also incorporates a mix of blog posts, podcasts, and client success stories to offer value upfront, positioning her as a thought leader in her niche.<\/p>\n\n\n\n
11. Natalie Bacon<\/h3>\n\n\n\n
![\"natalie\"](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/natalie-1024x445.png\")
<\/figure>\n\n\n\nNatalie Bacon<\/a>\u2019s website combines a modern, professional aesthetic with approachable, empowering messaging. The clean design makes it easy to navigate, with clear calls to action that guide visitors to her podcast, blog, and coaching programs.<\/p>\n\n\n\n
Natalie excels in personal branding, showcasing her expertise in life and business coaching through a mix of valuable content and relatable storytelling. Her site also leverages lead magnets like free resources and webinars, effectively building her email list while delivering value to potential clients.<\/p>\n\n\n\n
6 Tips to Create Your Life Coach Website<\/h2>\n\n\n\n
Here\u2019s how to implement these ideas and create a website<\/a> that you\u2019re really proud of.<\/p>\n\n\n\n
1. Get Some Engaging and Professional Images of Yourself<\/h3>\n\n\n\n
Think about it: The first thing you saw when exploring the websites above was professional and captivating photographs of coaches. Your website visitors need to put a face to who they will be working with. Professional photographs will give you credibility and make an impactful first impression.<\/p>\n\n\n\n
This is not about your looks or how fancy your set design is. It\u2019s about showing an image of yourself that conveys your core values as a coach.<\/p>\n\n\n\n
For some, it might be joy, while other coaches might want to create a sense of warmth and compassion. Think about how you can visualize your brand identity<\/a> in a picture, and hire a professional photographer who understands great lighting.<\/p>\n\n\n\n
2. Create a Brand Statement or Tagline<\/h3>\n\n\n\n
Once your images are sorted, you need to think of a catchy tagline. This statement should clearly reveal your specialty and what results your clients will get if they work with you.<\/p>\n\n\n\n
It\u2019s the second thing visitors will notice within seconds of landing on your website, so it still counts as a first impression.<\/p>\n\n\n\n
If it isn\u2019t instantly clear what you do, your potential clients might bounce and close the page. To create a great tagline for your life coach business<\/a>, follow this 5-step process<\/a>.<\/p>\n\n\n\n
3. Have a Call to Action<\/h3>\n\n\n\n
Your website needs to guide visitors to the actions you want them to take. Decide what that journey is and make it easy to follow.<\/p>\n\n\n\n
It\u2019s recommended to have a call to action right away in your hero section. This way, people ready to take action can contact you immediately without scrolling through everything.<\/p>\n\n\n\n
The rest of your site can share more detailed information about your offers and repeat your call to action one or a few times.<\/p>\n\n\n\n
4. Offer Free Resources<\/h3>\n\n\n\n
Free resources, be it a blog, podcast<\/a>, YouTube channel, or guides, are key to helping you forge relationships with your prospects.<\/p>\n\n\n\n
Establishing trust before they reach out to you will make your marketing efforts<\/a> easier because they already know, like, and trust you. This is also an opportunity to expand the possibilities of how potential clients can find you. <\/p>\n\n\n\n
If you need content ideas or inspiration, this roundup of the best life coach blogs<\/a> is a great place to start.<\/p>\n\n\n\n
5. Structure Your Website<\/h3>\n\n\n\n
Your website needs a great structure for visitors to take desired actions and build trust<\/a>. Your aesthetics also matter because judgments on website credibility<\/a> are 75% based on a website\u2019s overall look.
As a broad overview, you will need the following pages on your site:<\/p>\n\n\n\n- \n
- Homepage<\/li>\n\n\n\n
- About<\/li>\n\n\n\n
- Services<\/li>\n\n\n\n
- Resources or blog<\/li>\n\n\n\n
- Contact page<\/li>\n<\/ul>\n\n\n\n
Think about how you can get visitors to know, like, and trust you with each of these sections. Include testimonials<\/a>, professional photographs, and credentials to create social proof and increase credibility.<\/p>\n\n\n\n
6. Present Your Services Clearly<\/h3>\n\n\n\n
You need to be really clear on your services so people can identify the right fit for them.<\/p>\n\n\n\n
Define what outcomes they will receive after working with you. Explain your process and what\u2019s included in your packages besides sessions.<\/p>\n\n\n\n
Some coaches prefer to share their prices or starting rates upfront, while others explain their pricing structure during discovery sessions. Both have their benefits, so it\u2019s best to try out what works best for your audience.<\/p>\n\n\n\n
The Best Life Coach Website Templates<\/h2>\n\n\n\n
There are several website builders out there. Three of the most popular platforms for life coaches are:<\/p>\n\n\n\n
- \n
- WordPress<\/li>\n\n\n\n
- Squarespace<\/li>\n\n\n\n
- Showit<\/li>\n<\/ol>\n\n\n\n
Here are some of the best themes to build a life coaching website<\/a>. Alternatively, you can download our template pack<\/a> to make your job easier.<\/p>\n\n\n\n
![\"Free](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/01\/Free-Template-Pack-For-Coaches-Facebook-Website-1024x576.png\")
<\/figure>\n\n\n\nWordPress Themes for Life Coaches<\/h3>\n\n\n\n
![\"Divi\"](\"https:\/\/paperbell.com\/wp-content\/uploads\/2025\/08\/Divi-1024x552.png\")
<\/figure>\n\n\n\nDivi<\/a> is a WordPress theme that rarely (if ever) requires you to touch code. With very affordable yearly and lifetime pricing, you get access to over 100 templates that are easy to customize or mix and match.<\/p>\n\n\n\n
Explore Divi\u2019s layout library for WordPress websites here.<\/a><\/p>\n\n\n\n
Squarespace Templates for Life Coaches<\/h3>\n\n\n\n
![\"GoLiveHQ\"](\"https:\/\/paperbell.com\/wp-content\/uploads\/2025\/08\/GoLiveHQ-1024x564.png\")
<\/figure>\n\n\n\nGoLiveHQ<\/a> is the place to go for Squarespace life coach templates with beautiful designs that easily adapt to your individual needs. Squarespace, as a website platform, is user-friendly and can be tweaked without any code, making its templates a sure win.<\/p>\n\n\n\n
Have a look at their Squarespace template store here.<\/a><\/p>\n\n\n\n
Note that some of these themes aren\u2019t fully accessible, so people with certain disabilities won\u2019t be able to access your site entirely. You\u2019ll need to integrate with a third-party tool to ensure <\/em>Squarespace accessibility<\/em><\/a>.<\/em><\/p>\n\n\n\n
Showit Templates for Life Coaches<\/h3>\n\n\n\n
![\"Elizabeth](\"https:\/\/paperbell.com\/wp-content\/uploads\/2025\/08\/Elizabeth-McCravy-1024x512.png\")
<\/figure>\n\n\n\nElizabeth McCravy has many great templates with every page you\u2019d ever need for a fantastic personal website. She also includes free training when you purchase your Showit template.<\/p>\n\n\n\n
Shop Elizabeth McCravy\u2019s website templates for Showit here<\/a>.<\/p>\n\n\n\n
We\u2019re also fans of LovelyImpact, which has a business coaching website template<\/a> and an executive coaching website template<\/a>.<\/p>\n\n\n\n
![\"life](\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/life-coaching-websites-pin-683x1024.jpg\")
<\/figure>\n\n\n\n