{"id":233737,"date":"2024-11-19T07:00:00","date_gmt":"2024-11-19T06:00:00","guid":{"rendered":"https:\/\/paperbell.com\/?p=233737"},"modified":"2025-04-26T03:04:08","modified_gmt":"2025-04-26T02:04:08","slug":"life-coaching-packages","status":"publish","type":"post","link":"https:\/\/paperbell.com\/blog\/life-coaching-packages\/","title":{"rendered":"The 4 Pillars of Sold-Out Life Coaching Packages"},"content":{"rendered":"\n<p>You\u2019ve just had a great conversation with a potential client. There was a connection, and you both feel this could be a match. So what\u2019s next?<\/p>\n\n\n\n<p>Having the right coaching package ready can be the only difference between \u201cI\u2019ll think about it\u201d and \u201cWhere do I sign?\u201d It gives the coaching relationship a clear structure and establishes you as an expert.<\/p>\n\n\n\n<p>Ultimately, it turns you from a nice person to chat with into a professional coach your client can trust to deliver transformation.<\/p>\n\n\n\n<p>In this article, we\u2019ll look at everything you need to know about building life coaching packages, pricing them right, and using them to get clients.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"why\">Why Create Packages as a Coach?<\/h2>\n\n\n\n<p>If you\u2019re working as a coach, that means you\u2019re a service provider. You\u2019re not just working with clients but also managing a business, usually as a solopreneur.<\/p>\n\n\n\n<p>Now, if you want to spend less time getting clients and more time working with those clients, you need to make what you offer crystal clear.<\/p>\n\n\n\n<p>Think about it this way: has anyone ever told you they\u2019re an expert at everything and made you reach for your credit card? Probably not.<\/p>\n\n\n\n<p>But when someone tells you they specialize in something you happen to be looking for, when they show you a tailor-made plan with a clear outcome, it almost feels like a God-given synchronicity.<\/p>\n\n\n\n<p>Except it isn\u2019t\u2014it\u2019s a well-designed package.<\/p>\n\n\n\n<p>Your life coaching package should create the necessary restrictions to make the buying decision easier and show your clients what makes you unique. It should also set expectations for what it\u2019s like to be working with you.<\/p>\n\n\n\n<p>Your rates should reflect the expertise and perspective you worked hard to earn throughout your career and the work you put into the coaching relationship (not just during your sessions).<\/p>\n\n\n\n<p>If you charge by the hour, your clients might try a session or two to \u201csee how it goes,\u201d but they won\u2019t commit to their transformation. Unless you lay out in front of them where their coaching journey begins and ends.<\/p>\n\n\n\n<p>And that\u2019s exactly what a structured life coaching package can do.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"create\">Create and Sell Stunning Coaching Packages With Paperbell<\/h2>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"636\" src=\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/packages-with-paperbell-1024x636.png\" alt=\"\" class=\"wp-image-248178\" style=\"width:684px;height:auto\" srcset=\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/packages-with-paperbell-980x608.png 980w, https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/packages-with-paperbell-480x298.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p>Creating a variety of coaching packages and turning them into landing pages is a no-brainer with Paperbell.<\/p>\n\n\n\n<p>It\u2019s an all-in-one coaching website and client management tool with all the features you need, with none of the complicated tech. You just need to fill out a form, and Paperbell automatically creates a new package that is ready for bookings.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"549\" src=\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/monthly-coaching-package-paperbell-1024x549.png\" alt=\"\" class=\"wp-image-248180\" style=\"width:714px;height:auto\" srcset=\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/monthly-coaching-package-paperbell-980x526.png 980w, https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/monthly-coaching-package-paperbell-480x257.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p>Clients can simply pay you, sign your contract, and book their first appointment in a few clicks on your personalized Paperbell website. All their information will be safely stored in your account.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How to Set Up A Package in Paperbell<\/h3>\n\n\n\n<p>First, click on \u2018Packages\u2019 and then <strong>\u2018Create New\u2019<\/strong> to start.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"462\" src=\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/how-to-create-a-package-in-paperbell-1024x462.png\" alt=\"\" class=\"wp-image-248181\" style=\"width:651px;height:auto\" srcset=\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/how-to-create-a-package-in-paperbell-1024x462.png 1024w, https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/how-to-create-a-package-in-paperbell-980x443.png 980w, https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/how-to-create-a-package-in-paperbell-480x217.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p>Then, <strong>define the type, length, <\/strong>and <strong>number of appointments<\/strong> you\u2019d like to offer in this package, such as one-on-one or group coaching sessions.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"697\" src=\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/package-length-1024x697.png\" alt=\"\" class=\"wp-image-248182\" style=\"width:633px;height:auto\" srcset=\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/package-length-1024x697.png 1024w, https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/package-length-980x667.png 980w, https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/package-length-480x327.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p>Next, <strong>set the pricing for your package<\/strong>. You can choose from one-time payments, subscriptions, or payment plans with installments due at your preferred dates.<\/p>\n\n\n\n<p>You can also offer coupons for clients, for example, who <a href=\"https:\/\/paperbell.com\/blog\/client-testimonial-template\/\">wrote testimonials<\/a> for you or signed up early. Optionally, you can also <strong>add surveys or bonus materials<\/strong> to your packages, like courses or downloadable worksheets. Once your package structure is set, you can simply <strong>customize its landing <\/strong>page with your design preferences and content to start selling it.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"597\" src=\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/paperbell-landing-page-1024x597.png\" alt=\"\" class=\"wp-image-248183\" style=\"width:607px;height:auto\" srcset=\"https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/paperbell-landing-page-980x571.png 980w, https:\/\/paperbell.com\/wp-content\/uploads\/2024\/11\/paperbell-landing-page-480x280.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<p>Your package is now ready for sign-ups, featuring fully integrated automated scheduling, payments, and client management.<\/p>\n\n\n\n<p>You can keep it public on your Paperbell website or make it invite-only for private clients.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"understanding\">Understanding Your Target Audience<\/h2>\n\n\n\n<p>Before diving into the know-how of crafting packages, it\u2019s important to define your target audience.<\/p>\n\n\n\n<p>Creating services will be like shooting in the dark without understanding who you\u2019re selling to. Take the time to define your audience, what makes them tick, and the hurdles they face.<\/p>\n\n\n\n<p>It\u2019s not just about demographics but understanding their pain points and aspirations. This insight will guide your packages, including their purpose, the materials you want to develop for them, and the methods that will resonate with your clients.<\/p>\n\n\n\n<p>It\u2019s the difference between offering generic advice and delivering a personalized roadmap to success.<\/p>\n\n\n\n<p>As coaches, we love powerful questions. So here are a few guiding questions you can use to define your target audience:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>What is the <strong>age<\/strong> range of the clients I want to coach?<\/li>\n\n\n\n<li>What <strong>industries <\/strong>or <strong>professions<\/strong> are they likely to be a part of?<\/li>\n\n\n\n<li>What <strong>career stages<\/strong> are they in, and what are their professional goals?<\/li>\n\n\n\n<li>What specific <strong>challenges<\/strong> or <strong>issues <\/strong>are they seeking help with?<\/li>\n\n\n\n<li>What <strong>goals<\/strong> or <strong>aspirations <\/strong>do they want to achieve through coaching?<\/li>\n\n\n\n<li>What are their <strong>values<\/strong>, <strong>beliefs<\/strong>, and <strong>interests<\/strong>?<\/li>\n\n\n\n<li>What<strong> lifestyle choices<\/strong> and <strong>habits<\/strong> are common among them?<\/li>\n\n\n\n<li>What is their <strong>income level<\/strong> or <strong>budget <\/strong>for <a href=\"https:\/\/paperbell.com\/blog\/life-coaching-services\/\">coaching services<\/a>?<\/li>\n<\/ul>\n\n\n\n<p>Once you\u2019ve created your target audience profile, you might notice some gaps in the information you have about your clients. In this case, you can do further research through surveys and interviews to refine your avatar even further.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"what\">What Should I Include in My Coaching Package?<\/h2>\n\n\n\n<p>There are four key elements of a well-structured life coaching package:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Duration<\/li>\n\n\n\n<li>Outcome<\/li>\n\n\n\n<li>Format<\/li>\n\n\n\n<li>Price<\/li>\n<\/ul>\n\n\n\n<p><a href=\"https:\/\/paperbell.com\/coaching-software\/\">Paperbell lets you completely customize<\/a> your packages with all of these elements in mind so that you can run your coaching practice by your own design.&nbsp;<\/p>\n\n\n\n<p>Let\u2019s look at how each of these four pillars is reflected in a package.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/paperbell.com\/wp-content\/uploads\/2021\/07\/Post-16-1024x1024.png\" alt=\"The 4 Pillars of Sold Out Life Coaching Packages\" class=\"wp-image-233980\" srcset=\"https:\/\/paperbell.com\/wp-content\/uploads\/2021\/07\/Post-16-1024x1024.png 1024w, https:\/\/paperbell.com\/wp-content\/uploads\/2021\/07\/Post-16-980x980.png 980w, https:\/\/paperbell.com\/wp-content\/uploads\/2021\/07\/Post-16-480x480.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how\">How to Create a Life Coaching Package<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">1. Define Its Duration<\/h3>\n\n\n\n<p>The simplest way to <a href=\"https:\/\/paperbell.com\/blog\/low-ticket-offer\/\">turn individual coaching sessions into a package<\/a> is to offer a set number of them within a given timeframe.<\/p>\n\n\n\n<p>If you have a set timeline for your collaboration, it\u2019s also easier to define clear objectives with your client for that duration. It shows that their time with you is an investment that will pay off.<\/p>\n\n\n\n<p>Most coaches define a minimum timeframe for a coaching relationship and offer a lower rate for clients who commit longer. For example, if your one-month package has four sessions for $1,000, you can offer a three-month coaching package with 12 sessions for $2,500.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">2. Describe the Outcome You Offer<\/h3>\n\n\n\n<p>The more specific your offer, the more likely it will connect with the right audience. This is why addressing your niche is key.<\/p>\n\n\n\n<p>A <em>4-Week Program To Build A Thriving Love Relationship<\/em> has a clear value proposition, unlike a general <em>Change Your Life<\/em> coaching program.<\/p>\n\n\n\n<p>Even if you\u2019re a coach specializing in multiple niches, you need to make each life coaching package specific to its focus. This way, you\u2019ll specify the results your coaching client will get.<\/p>\n\n\n\n<p>You might think, <em>\u201cBut I\u2019m a holistic coach; why should I limit myself?\u201d<\/em> But if you have to choose between a jack of all trades and a specialist in an area you\u2019re struggling with, wouldn\u2019t you turn to the specialist?<\/p>\n\n\n\n<p>Plus, holistic outcomes <em>can<\/em> be defined specifically, for example:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Achieving a greater balance between work, love, and play<\/li>\n\n\n\n<li>Feeling more grounded and confident<\/li>\n\n\n\n<li>Developing greater self-awareness and making more conscious life choices<\/li>\n<\/ul>\n\n\n\n<p>That\u2019s why building various coaching packages is a brilliant way to emphasize the outcome you\u2019re creating with each of them for your clients.<\/p>\n\n\n\n<p>If you design your packages with <a href=\"https:\/\/paperbell.com\/\">Paperbell<\/a>, you\u2019ll automatically get a beautiful landing page for each within a ready-made website. It\u2019s like a menu your clients can choose from, knowing what each delivers.<\/p>\n\n\n\n<p>Check out this <a href=\"https:\/\/paperbell.me\/laura\" target=\"_blank\" rel=\"noopener\">example of a Paperbell website<\/a> to see how packages would look live.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">3. Design the Format of Your Package<\/h3>\n\n\n\n<p>It\u2019s not just the content of your sessions that makes them so powerful, but the format or framework you follow too.<\/p>\n\n\n\n<p>Do you offer 1-on-1 sessions, <a href=\"https:\/\/paperbell.com\/group-coaching-tool\/\">group coaching<\/a>, or a mix of both?<\/p>\n\n\n\n<p>Will they be a part of a community or work only with you?<\/p>\n\n\n\n<p>Are there <a href=\"https:\/\/paperbell.com\/sell-digital-products-tool\/\">materials<\/a> or a self-study course you offer access to?<\/p>\n\n\n\n<p>Can your clients reach you between the sessions for chat support, accountability, or crisis management?<\/p>\n\n\n\n<p>These are important questions to answer so you can decide how much value you want to offer throughout the coaching relationship. It doesn\u2019t mean you have to cram all possible bonuses or stretch yourself with extra client support\u2014quite the opposite.<\/p>\n\n\n\n<p>Defining the format of your coaching package and what it includes sets the right expectations upfront for your client, as well as the necessary boundaries for you.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">4. Price Your Life Coaching Packages<\/h3>\n\n\n\n<p>There\u2019s a reason why this step comes last. It\u2019s difficult to <a href=\"https:\/\/paperbell.com\/blog\/life-coach-prices\/\">price a package<\/a> unless you\u2019re clear on what it includes and the value it offers to your client.<\/p>\n\n\n\n<p>Now that you have a breakdown of your life coaching package, you can roughly estimate the value of each individual element in it (sessions, materials, and so on) and add them up.<\/p>\n\n\n\n<p>The idea is that you break down the overall value of your package and offer a generous discount, which is why you\u2019re creating a package in the first place. You\u2019re maximizing the outcome of the collaboration and making it a simple yes or no buying decision for your coachee.<\/p>\n\n\n\n<p>The other way to approach your pricing is to compare similar offers <a href=\"https:\/\/paperbell.com\/blog\/how-to-find-your-niche\/\">in your niche<\/a>. If you want to know what other life coaches charge, <a href=\"https:\/\/paperbell.com\/pb\/real-coaching-rates\/\">download our free report<\/a>.<\/p>\n\n\n\n<p>Take a look at coaches who work with similar clients and offer the same format as you do. Then, check their prices on their websites or simply ask for a quotation.<\/p>\n\n\n\n<p>Your rates will largely depend on your expertise level, previous clientele, and media presence. You are the biggest asset in your business, and with time, growing your brand as a coach can create more demand for your services. Consequently, a higher interest in your services will increase your ability to charge higher rates.<\/p>\n\n\n\n<p><em>[ Read: <\/em><a href=\"https:\/\/paperbell.com\/blog\/brand-strategy-template\/\"><em>Steal This Template for Your Complete Brand Strategy<\/em><\/a><em> ]<\/em><\/p>\n\n\n\n<h4 class=\"wp-block-heading\">When Should I Raise the Prices of My Life Coaching Packages?<\/h4>\n\n\n\n<p>Generally, it\u2019s a great idea to raise your prices when your schedule is close to being fully booked. In other words, you\u2019re reaching maximum capacity to work with clients in a given month or year.<\/p>\n\n\n\n<p>If you don\u2019t have as many bookings as you would want to, it might be a better time to work on improving your offer and marketing initiatives first. This might mean looking for ways to give your clients more value or developing a more persuasive marketing strategy.<\/p>\n\n\n\n<p>An alternative to raising your rates is to develop new products or packages. This way, you can create a new revenue stream or open up a new market niche without overcharging your clients.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"simple\">A Simple Life Coaching Package Template to Get Started With<\/h2>\n\n\n\n<p>Here\u2019s a template you can follow to create a life coaching package.<\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter size-large is-resized\"><img decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/paperbell.com\/wp-content\/uploads\/2021\/07\/Post-5-1024x1024.png\" alt=\"What to Include in a Life Coaching Package Template\" class=\"wp-image-233991\" style=\"width:704px;height:auto\" srcset=\"https:\/\/paperbell.com\/wp-content\/uploads\/2021\/07\/Post-5-1024x1024.png 1024w, https:\/\/paperbell.com\/wp-content\/uploads\/2021\/07\/Post-5-980x980.png 980w, https:\/\/paperbell.com\/wp-content\/uploads\/2021\/07\/Post-5-480x480.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Package Name<\/h3>\n\n\n\n<p>Give a catchy name to your package that describes the outcome it brings to your clients. In the context of your other packages, this might describe the duration of the coaching relationship or the niche it focuses on.<\/p>\n\n\n\n<p>For example, you can offer a<em> Foundations of a Thriving Relationship<\/em> package for first-time clients and an <em>Emotional Mastery Bootcamp<\/em> for those who want to dive deeper.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Package Description<\/h3>\n\n\n\n<p>This is where you explain who this package is for, its focus, and how long you\u2019d be working together.<\/p>\n\n\n\n<p>Describe the problems your client is facing and how your package is the solution for them. Explain the process you follow and the outcome they will get once their coaching journey is complete.<\/p>\n\n\n\n<p>For example, you may describe your package this way:<\/p>\n\n\n\n<p><em>This is an 8-week coaching journey where you\u2019ll go from financial stress and limitations to creating abundance in your life and mastering your money mindset. We\u2019ll do this by identifying your limiting beliefs around money and replacing them with more empowering thoughts, as well as proven methods to manage your finances with joy.<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">What It Includes<\/h3>\n\n\n\n<p>Now, you need to outline all elements of your coaching package. You can simply list them in bullet points. Be as specific as you can!<\/p>\n\n\n\n<p>Here\u2019s an example:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Six 90-minute online coaching calls<\/li>\n\n\n\n<li>Vox support between sessions<\/li>\n\n\n\n<li>Access to our invite-only community for peer support<\/li>\n\n\n\n<li>Lifetime access to the Foundational Mindfulness Self-Study Course<\/li>\n<\/ul>\n\n\n\n<h3 class=\"wp-block-heading\">Bonuses<\/h3>\n\n\n\n<p>Bonuses are elements of your package that aren\u2019t necessarily required for clients to get to their desired outcome, but they can provide additional value.<\/p>\n\n\n\n<p>This might be an ebook, a <a href=\"https:\/\/paperbell.com\/blog\/how-to-offer-group-coaching-the-everything-you-need-to-know-guide\/\">group coaching<\/a> call at the end of the program, or a discount on your future packages.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Pricing and Payment Methods<\/h3>\n\n\n\n<p>As we\u2019ve covered, you must first estimate your package value based on its market value. Consider your level of specialized expertise, the results you have delivered in the past, and how much your competitors charge.<\/p>\n\n\n\n<p>Next, you have an option to create different package tiers. For example, you can offer different prices for the same package with or without bonuses. You can also offer a self-study course versus a group coaching program where clients go through the same material together and get personalized guidance.<\/p>\n\n\n\n<p>It\u2019s best not to offer too many options for your clients because it might overwhelm them with choices.<\/p>\n\n\n\n<p>Last but not least, you can create different payment plans for your clients and reward those who pay in full with a better rate. For example, if your 3-month coaching package costs $3,000 in full, you can offer monthly installments for $1,200.<\/p>\n\n\n\n<p>Setting up package tiers, payment plans, or even memberships is easy with <a href=\"https:\/\/paperbell.com\/\">Paperbell<\/a> as well. All it takes is a simple form.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to\">How to Sell Your Life Coaching Packages<\/h2>\n\n\n\n<p>Here are three things you need to start selling your life coaching packages.<\/p>\n\n\n\n<p><em>[ Read: <\/em><a href=\"https:\/\/paperbell.com\/blog\/marketing-for-life-coaches\/\"><em>The Overwhelmed Life Coach\u2019s Guide to Marketing<\/em><\/a><em> ]<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Branding Assets<\/h3>\n\n\n\n<p>A <a href=\"https:\/\/paperbell.com\/blog\/life-coaching-websites\/\">coaching website<\/a> is essential to showcase who you are, what you do, and your expertise. Once again, with <a href=\"https:\/\/paperbell.com\/\">Paperbell<\/a>, this only takes a few clicks.<\/p>\n\n\n\n<p>Gather testimonials from your previous clients or create anonymous case studies of the results you\u2019ve achieved with your packages. <a href=\"https:\/\/paperbell.com\/blog\/life-coach-bio-examples\/\">Perfect your bio<\/a> with your origin story, professional experience, and the publications you\u2019ve appeared in.<\/p>\n\n\n\n<p>A video of you can go a long way in establishing a connection with your prospects and <a href=\"https:\/\/paperbell.com\/blog\/best-life-coaches-on-youtube\/\">inspiring them<\/a> to get in touch with you.<\/p>\n\n\n\n<p>Besides your website, you can also create a presentation deck of your packages where you go into more detail.<\/p>\n\n\n\n<p>Some coaches prefer to only share their rates in their pitch deck or on an unlisted landing page only shown to prospects. Others like to be transparent about their prices and list them publicly on their website.<\/p>\n\n\n\n<p>It\u2019s completely up to you which one you choose. Just make sure the value you offer is crystal clear in all your branding assets.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Content<\/h3>\n\n\n\n<p>A great way to build an audience is to set up an email list and send out newsletters centered around your expertise. A <a href=\"https:\/\/paperbell.com\/blog\/lead-magnet-for-coaches\/\">free resource on your website <\/a>can be a great incentive for potential clients to sign up for your list.<\/p>\n\n\n\n<p>Contrary to popular belief (and societal pressure), it\u2019s not an absolute must to <a href=\"https:\/\/paperbell.com\/blog\/social-media-for-life-coaches\/\">grow your social media following<\/a> to get clients. However, sharing regular content about what you do is a great way to create visibility for your services.<\/p>\n\n\n\n<p>Choose a social media channel where your target audience is most likely to hang out, one that best fits the type of content you want to share. You can <a href=\"https:\/\/paperbell.com\/blog\/how-to-get-coaching-clients-on-linkedin\/\">create a buzz for your business coaching clients on LinkedIn<\/a> or share more in-depth insights on Medium. If your clients are Gen Z, you might want to hop on the TikTok train.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Outreach<\/h3>\n\n\n\n<p>A more targeted way to connect with ideal clients is to seek them out and pitch your services to them directly. Many coaches source their prospects on LinkedIn, Facebook, or Instagram and sell their services to them through messages.<\/p>\n\n\n\n<p>The other way to reach potential clients is through their email addresses. You may do this through the contact form on their websites or by asking for an introduction within your professional circle.<\/p>\n\n\n\n<p>The more specifically you define who could benefit from your services, the easier you\u2019ll find your ideal clients\u2014without your emails and messages landing in the spam folder.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"start\">Start Creating<\/h2>\n\n\n\n<p>Now, it\u2019s time to design your life coaching packages and woo your prospects with them.<\/p>\n\n\n\n<p>Paperbell lets you customize them with payment plans, subscriptions, digital downloads, and more. <a href=\"https:\/\/paperbell.com\/pb\/free-account\/\">Get your free account now to start creating<\/a>.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"500\" height=\"750\" src=\"https:\/\/paperbell.com\/wp-content\/uploads\/2021\/07\/life-coaching-packages-pin.png\" alt=\"Life Coaching Packages\" class=\"wp-image-233739\" srcset=\"https:\/\/paperbell.com\/wp-content\/uploads\/2021\/07\/life-coaching-packages-pin.png 500w, https:\/\/paperbell.com\/wp-content\/uploads\/2021\/07\/life-coaching-packages-pin-480x720.png 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) 500px, 100vw\" \/><\/figure>\n\n\n\n<p><em>Editor\u2019s Note: This post was originally published in July 2021 and has since been updated for accuracy.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>You\u2019ve just had a great conversation with a potential client. There was a connection, and you both feel this could be a match. So what\u2019s next? Having the right coaching package ready can be the only difference between \u201cI\u2019ll think about it\u201d and \u201cWhere do I sign?\u201d It gives the coaching relationship a clear structure [&hellip;]<\/p>\n","protected":false},"author":48,"featured_media":233740,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"off","_et_pb_old_content":"","_et_gb_content_width":"","om_disable_all_campaigns":false,"footnotes":""},"categories":[73,30],"tags":[],"class_list":["post-233737","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-the-business-of-coaching","category-coaching-business-tips-strategy"],"acf":[],"_links":{"self":[{"href":"https:\/\/paperbell.com\/wp-json\/wp\/v2\/posts\/233737","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/paperbell.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/paperbell.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/paperbell.com\/wp-json\/wp\/v2\/users\/48"}],"replies":[{"embeddable":true,"href":"https:\/\/paperbell.com\/wp-json\/wp\/v2\/comments?post=233737"}],"version-history":[{"count":29,"href":"https:\/\/paperbell.com\/wp-json\/wp\/v2\/posts\/233737\/revisions"}],"predecessor-version":[{"id":248184,"href":"https:\/\/paperbell.com\/wp-json\/wp\/v2\/posts\/233737\/revisions\/248184"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/paperbell.com\/wp-json\/wp\/v2\/media\/233740"}],"wp:attachment":[{"href":"https:\/\/paperbell.com\/wp-json\/wp\/v2\/media?parent=233737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/paperbell.com\/wp-json\/wp\/v2\/categories?post=233737"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/paperbell.com\/wp-json\/wp\/v2\/tags?post=233737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}